Now on the App Store

Nervous before the big moment?

Job interviewsPresentationsSales callsDifficult conversations

Primo is your 2-minute pre-game routine. Science-backed techniques from Stanford and Harvard research that work when you're already nervous — not just when you're calm.

Download on the
App Store

7-day free trial · No credit card required · Cancel anytime

Stanford research
No account needed
Works in 2 minutes
Primo app home screen showing Pre-Game Prep, Daily Drill, and Today's Anchor
75%

of professionals fear public speaking

National Institute of Mental Health

2 min

is all it takes to reset your nervous system

Based on physiological sigh research

93%

of communication is non-verbal

When nerves show, people notice

Who it's for

You're not lacking ability.Nerves are stealing your performance.

The Job Seeker

Sitting in the lobby, heart racing, interview in 5 minutes

Walk in grounded, make eye contact, and actually hear the questions

The Presenter

Standing backstage, slides ready, voice shaking

Step up with a steady voice and command the room

The Sales Closer

About to dial into the biggest pitch of the quarter

Lead with confidence and close like you rehearsed

The Leader

Difficult conversation with your team or your boss in 10 minutes

Stay composed, say what you mean, and hold your ground

How it works

Three steps. Two minutes.A completely different feeling.

01

Tell Primo what you're facing

Interview? Presentation? Sales call? Primo builds a personalized routine based on your specific situation and how much time you have.

Primo app: choose what you're preparing for — Interview, Presentation, Sales Call, Meeting, Conversation
02

Follow your 2-minute routine

Shake off tension, reset your breathing with a Stanford-backed technique, ground yourself, and set your intention. Each step works with your nervous system — not against it.

Primo app: guided breathing exercise with inhale circle and round counter
03

Walk in as your best self

Not zen. Not fearless. Just grounded, focused, and ready to perform the way you know you can. The version of you that shows up when the pressure is off.

Primo app: You're Ready celebration screen with confetti and encouragement

Features

Everything you need toperform under pressure.

Pre-Game Routines

Calm and focused in 2 minutes flat.

Your nervous system doesn't respond to "just relax." Primo walks you through a specific sequence — shake off tension, use a double-breath reset backed by Stanford neuroscience, and ground yourself. Designed for when you're already nervous.

Primo app: Shake It Out exercise — step 2 of 8 with timer and instructions
Backup Plan Builder

Turn "what if" into "I've got this."

Anxiety loves uncertainty. The Backup Plan Builder uses if-then planning (backed by implementation intentions research) to prepare you for worst-case scenarios. When you have a plan, the fear loses its grip.

Primo app: Backup Plan Builder showing if-then contingency planning for hard questions
Daily Confidence Drills

Small daily exercises that compound.

One minute a day rewires how you respond to pressure. Log your wins. Reframe anxious thoughts. The calm you build between big moments shows up when you need it most.

Primo app: Practice Drills list with Cognitive, Body & Breath, Attention, and Self-Compassion categories
Today's Anchor

Start each day grounded.

A daily perspective shift that interrupts anxious thought patterns before they start. Save the ones that resonate. What you practice grows stronger — including calm.

Primo app: My Anchors — saved daily anchor words and affirmations

The science

Every technique is backedby peer-reviewed research.

Primo doesn't ask you to “just relax.” It uses techniques that work with your nervous system — the same ones studied at leading universities.

Stanford University

Double-Breath Reset

Physiological sighs — a double-inhale followed by a long exhale — are the fastest known way to calm your nervous system in real time.

Huberman Lab, Stanford School of Medicine

Harvard University

Anxiety Reframing

Reframing anxiety as excitement ("I am excited" vs "I am calm") significantly improves performance in high-pressure situations.

Alison Wood Brooks, Harvard Business School

NYU & Columbia

If-Then Planning

Implementation intentions ("if X happens, I will do Y") dramatically increase follow-through and reduce anxiety about uncertain outcomes.

Peter Gollwitzer, NYU

Pricing

Less than a coffee a weekto perform at your best.

Free to download. Try everything with a 7-day free trial.

Best value

Yearly

$39.99/year

That's just $0.77/week

7-day free trial included
All features unlocked
Unlimited pre-game routines
Backup Plan Builder
Daily drills & anchors
Start Free Trial

Weekly

$4.99/week

Flexible, cancel anytime

All features unlocked
Unlimited pre-game routines
Backup Plan Builder
Daily drills & anchors
No commitment
Get Started

Subscriptions auto-renew. Cancel anytime in App Store settings — no questions asked.

FAQ

Questions before you download

Primo is free to download. The yearly plan ($39.99/year — that's less than $0.77/week) includes a 7-day free trial so you can experience everything risk-free. There's also a flexible weekly plan at $4.99/week. Cancel anytime — no questions asked.

Primo uses techniques that work WITH your nervous system, not against it. When you're already anxious, "just relax" doesn't work. Instead, Primo walks you through a specific sequence — shake off physical tension, use a double-breath reset (a technique backed by Stanford neuroscience research), and ground yourself. It's designed for when you're already nervous.

That's exactly what Primo is built for. Every technique is backed by research — from Harvard studies on anxiety reframing to neuroscience on how breathing patterns affect your nervous system. If your anxiety goes beyond normal nerves, these evidence-based techniques can make a real difference. It's not a replacement for therapy, but it's a powerful tool to have in your pocket.

Those apps are great for building a daily meditation habit. Primo is for right now — when you have 2 minutes before your interview and you're spiraling. It's the difference between going to the gym regularly and doing a quick warm-up before the big game. You can use both.

Yes — fear of public speaking affects up to 75% of people. Whether you're nervous about presentations, sales calls, performances, or any high-stakes moment, the pre-game routine works the same way. Your nervous system doesn't know the difference between an interview and a keynote.

Most breathing advice is backwards. When you're already anxious, "take deep breaths" can actually make things worse. Primo uses a specific technique — a double-inhale followed by a long exhale — that works with your nervous system instead of against it. It's called a physiological sigh, and it's what your body does naturally to reset.

No. Primo works without an account. Your data stays on your device. We believe a tool for managing anxiety shouldn't add friction — just open it and go.

Your next big moment
is coming. Be ready.

Download Primo and build your pre-game routine before the nerves hit. It takes 2 minutes — and you can try it free.

Download on the
App Store
Free trial included · Cancel anytime
Science-backed techniques
Works in 2 minutes